connoisseurThrill your senses

  • Campaign

Connoisseur tasked us with creating their first major brand campaign in over a decade for their iconic ‘Thrill your senses’ positioning. To craft a campaign deserving of a brand recognised as the gold standard in gourmet ice cream, we tapped into the power of sensory experiences and their ability to transport us back to another place, in another time, as if we were still in that moment.

Teaming with Exit Films’ Jason Evans for motion, and The Pool Collective’s Saskia Wilson for stills, the integrated campaign ran on TV, cinema, digital, social, and OOH.

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